The Math Behind Internet Network Marketing

I know I know! Where should you spend your advertising dollars?
Maybe you're on a limited budget, maybe you're not. Either way,
this will help you get the most bang for your buck!

Us network marketers aren't too fond of adding numbers and
equations to growing our business, but it's essential to
growing your business online. So much so, that I've been
reviewing my numbers over the past few months to look for
breakthrough areas of improvement.

So I figured I'd give you a little behind the scenes look at
what I'm doing in my business right now.

There are four important numbers you MUST know to improve
your business online.

They are . . .

1. Cost Per Click
2. Cost Per Lead
3. Cost Per Sale
4. Average Lifetime Value

Cost per click is a simple one to explain. It's the amount
you pay in either your time and effort or in money to get a
person to your site.

If you're doing newsletter marketing then it's your total
cost of the ad placed diviuded by the number of people who
click your link.

An example . . .

You place a $20 ad and get 100 clicks

20/100 = $0.20 per click

Not bad!

If you're doing article marketing then it's the number of
clicks you get per article distributed over the course of
time.

An example . . .

If you placed 1 article to 10 article directories and got 40
clicks for 1 hour of effort than you got 60/40 = 1 clicks
per 1.5 minutes for your effort.

With article marketing it gets even better over time because
it's viral nature.

Cost per lead is the next step in the equation. It's simply
how much does it cost to get a lead from your spend.

If we take the above example and saw that we got 40 leads
for our 100 clicks in the newsletter example then we know
that it cost us about $0.50 per lead or $20/40

If we took the same numbers from our article marketing
example and saw that we got 20 leads from our articles
distributed then that means we basically get a lead every 2
minutes or 60min/20leads.

Not bad.

So let's take it a little further with our cost per sale.
Which is just how many sales did we get on a per cost basis.

In our newsletter example let's say we got 2 sales for $20
so that means we have a sale for every $10 spent.

In our article marketing example let's say the same thing
happens. We get 2 sales for our 1 hour of article
distribution, so we're making $20 an hour for our output of
work.

Again not bad at all, but let's take it up a notch and put
it all together with our final important number, the
lifetime value of your customer post sale.

Since we're network marketers we're put on auto ship and pay
a monthly recurring fee to fulfill our compensation plan's
requirements.

So let's say that we know after our sale our customers on
average stick around for 3 months and we earn $10 for each
month they stay.

So each time we get a sale we actually get $30 from each
customer over the course of 3 months.

That means that actually for those two customers we got
above in either situation we actually make $60 total over
the course of 3 months.

That means for a $20 spend in a newsletter we actually make
$40 because $60 - $20 is $40.

And the same goes for article marketing . . . For one hour
of work we actually earn $60 an hour over 3 months which
isn't too shabby at all!

So now that you understand the basics of these numbers,
here's what's important . . .

You can influence them all and make them better.

So if you increase your click through rate by 10% and get
110 clicks instead of 100 you've going to get better
results, but it gets even better . . .

Say you increase your lead conversion from 40% to 50% well
now you're not only getting 50% of 100 but your getting 50%
of 110 which is 55 instead of 50 leads.

What if you increase your sales conversions from 5% to 10%
well that's not 10% of 40 lead or 50 leads it's 10% of 55
leads which is now 5.5 sales.

And let's take the final leap and say that you increase the
lifetime value of your customers just one month, so instead
of them sticking around for 3 months they stick around for
4, so from each sale you're making $40 over the long haul
instead of $30.

What happens when you put all these numbers together instead
of making $60 from 2 sales you make 5.5 X 40 = $220 so
that's an extra $160 you made from tweaking your recruiting
process.

That's a huge jump.

A small change in each conversion metric in a positive
direction effectively builds on the others and when added
together they create huge results.

I'm big on leverage and this is leverage in a big big way.

So when I look at how to improve my conversion metrics I'm
not shooting to double everything because I know one small
tweak to each area can create huge increases overall at the
end of the day.

If you make each part of your system just a little bit
better, the whole system improves many fold. Small changes
count a lot in your marketing, so make sure you're making
them.

For more info please visit: http://www.itvwithsarah.com/Moving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

4 Stages of Growth

4 Stages of Growth by my Awesome Networking Parnter Tim...

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You've started your business today, you're supposed to be making money by tomorrow right...?

No, that's not how it works. Every business in existence has to be built before a substantial profit is seen by the owner - over a period of years in most cases.

Every business on the planet, big or small, goes through 4 stages of growth... Formulation, Concentration, Momentum, and Plateau.

Formulation: This is the beginning stage of your business, the starting line. Planning and placing. Obtaining permissions and licenses. During this stage of growth you will be identifying systems and routines to utilize, hiring services and budgeting expenses, big business places C.E.O.'s and key people - (home business identifies key team members).

Concentration: This stage of growth is where mass advertising takes place, and clientel are established, teams begin to build.

Momentum: For Big Business - Momentum is reached when 50 million in sales has been achieved, it is at this point that word of mouth generates sales. In home marketing companies - momentum is where millionaires are made. In your home business - you reach momentum when you go full time. When you go full time in home marketing, everything doubles, and word of mouth generates business for you.

Plateau: This stage is when sales level off or begin to decline from the average. Big business introduces new products or sevices or benefits to send the company back into momentum. Home business plateau is usually due to inactivity, or misfortune. In either case - activity will bring momentum back.

May you be in momentum forever!

I've heard that Attrition (the loss of team members due to drop out) was a home marketers greatest enemy... I disagree.

The desire for instant gratification is the home marketers greatest enemy, in the marketer themselves - and in downline members.

It is the desire for instant gratification that makes people quit early. The desire for instant gratification that turns people away from BUILDING a business - they want it now!

Guard yourself from the desire for instant gratification. Businesses take time to build, there are 4 stages to go through in growth, new skills to be learned, used, and become proficient with.

Use the 4 stages of growth as an outline for your business planning. What specific skills will you develop? When do you want to complete each stage and move to the next? What specific things will you do during each stage? Etc... Rushing through the stages and leaving things incomplete can cost you big time later.

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

The Practice of Discipline & 7 Steps to Success

The Practice of Discipline & 7 Steps to Success by Brian Tracy


Discipline yourself to do what you know you need to do to be
the very best in your field. Perhaps the best definition of
self discipline is this: "Self discipline is the ability to
make yourself do what you should do when you should do it,
whether you feel like it or not."

It is easy to do something when you feel like it. It's when
you don't feel like it and you force yourself to do it
anyway that you move your life and career onto the fast
track.

What decisions do you need to make today in order to start
moving toward the top of your field? Whatever it is, either
to get in or get out, make a decision today and then get
started. This single act alone can change the whole
direction of your life.

Seven Steps to Success...

There is a powerful seven step formula that you can use to
set and achieve your goals for the rest of your life. Every
single successful person uses this formula or some variation
of this formula to achieve vastly more than the average
person. And so can you. Here it is:

Decide What You Want...
Step number one, decide exactly what it is you want in each
part of your life. Become a "meaningful specific" rather
than a "wandering generality."

Write It Down...
Second, write it down, clearly and in detail. Always think
on paper. A goal that is not in writing is not a goal at
all. It is merely a wish and it has no energy behind it.

Set A Deadline...
Third, set a deadline for your goal. A deadline acts as a
"forcing system" in your subconscious mind. It motivates you
to do the things necessary to make your goal come true. If
it is a big enough goal, set sub-deadlines as well. Don't
leave this to chance.

Make A List...
Fourth, make a list of everything that you can think of that
you are going to have to do to achieve your goal. When you
think of new tasks and activities, write them on your list
until your list is complete.

Organize Your List...
Fifth, organize your list into a plan. Decide what you will
have to do first and what you will have to do second. Decide
what is more important and what is less important. And then
write out your plan on paper, the same way you would develop
a blueprint to build your dream house.

Take Action...
The sixth step is for you to take action on your plan. Do
something. Do anything. But get busy. Get going.

Do Something Meaningful Every Day...
Do something every single day that moves you in the
direction of your most important goal at the moment. Develop
the discipline of doing something 365 days each year that is
moving you forward. You will be absolutely astonished at how
much you accomplish when you utilize this formula in your
life every single day.

Action Exercises:

First, decide exactly what you want, write it down with a
deadline, make a plan and take action - on at least one goal
- today!

Second, determine the price you will have to pay to achieve
this goal and then get busy paying that price - whatever it
is.

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

The #1 INGREDIENT In Online Success!

What's the #1 Ingredient In Online Success?

Well... Let me share ONE WORD with you:
M-O-M-E-N-T-U-M

Remember this advice as long as you are in this industry.
Promise me that! Remember that I've told you,
"MOMENTUM IS 90% OF THE GAME!"

Because IF you drop out of this industry in the future, the reason
will be a lack of MOMENTUM!

Maybe you have 50 or 100 people in your downline.
That's what I call a sizzle. A nice little fire.

But that fire will not HEAT 100 people for long, my friend.
Before you know it, they will be COLD AS ICE!

Without momentum, they will slip into a MARKETING
COMA!

Now the KEY is to heat 'em up. What would happen if you
tossed a jerry can of GASOLINE on that fire?

BOOM! Those flames would really flare up and create some
HEAT.

But the heat would be only temporary, right? It would last
only a few hours at most...

What if you kept adding more jerry cans of GASOLINE to
keep that fire going? The flames would keep burning forever.

How does this translate into network marketing?

A1 Quality Pre-Qualified Internet LEADS are your GASOLINE.

You will soon have a created a WILDFIRE!

That leads me back to MOMENTUM, because that's what
you get with a never-ending supply of top-quality leads.

Fuel up TODAY!

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

Starting Your Own Business Is Easy

Starting a home business shouldn't be hard.

It shouldn't involve having to make a list of 100 people
you've known since kindergarten.

Or dragging people to living room meetings.

Or trying to retail product sales every month.

Or trying to build a 'downline' so you can earn $4.54 when
someone buys a bottle of "Magic Juice"

Or having to be a computer expert to figure out how to
make money.

Our business involves none of those things. Instead, we offer
people a few things that you might be surprised and delighted
about:

-- we show people how to replace their income in less than 6
months (no matter HOW much they're currently earning!)

-- we show them how to do this with a simple, proven blueprint

-- we show them how to create results with as few as
5-10 hours per week

-- we offer training by top earners in the Industry

-- we provide hands-on support by partnering you with
people who are getting the kinds of results YOU want

-- and we put a premium on FAMILY, FREEDOM,
FINANCES and FUN!

Sound good? It did to me, too!

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

Productivity Or Action?

One Will Make You Rich The Other Will Waste Your Time

Be very wary of what you do in your network marketing
duties.

Ask yourself this question often:

"Are the actions that I'm taking producing results or just
producing action?"

There is HUGE danger in not taking the time to really
analyze what you're doing in your business. Action can
easily be confused with productivity.

In network marketing or any self run business you never get
paid for your actions - only your results.

But if you are coming from a job mentality you can easily
confuse yourself into thinking that the actions that you are
taking are productive.

In a job you get paid for your time spent regardless of what
you do. You know if you put in 8 hours you get paid for 8
hours, so much of that time can be spent doing things that
are less than productive.

As long as you are doing enough not to get fired there
really is no great incentive to do any more.

If you take this mentality to your network marketing
business you will certainly meet with failure.

In network marketing you only get paid for results.

Be sure that your time is spent only on those tasks that
ACTUALLY produce results.

Let's get rid of the confusion on this point right now.

Here are the actions that produce results in network
marketing:

Generating Leads (Building a contact list)
Showing your opportunity/presentation to those Leads (Show The Plan)
Training Your Team (Provide a Solid Success Blueprint)

Anything else that does not fall in any of these three
categories you really can do without in your network
marketing business.

Analyze what you're doing right now in your business and
make sure that whatever it is it falls into one of these
three categories.

Otherwise you will be wasting a great deal of time and
you'll most likely confuse yourself into thinking that you
are doing something when you're not.

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

How To Market Better Than Your Competition!

If you're a small business owner, the word “marketing” can be scary. How can you compete with the big companies in your line of business? How can you catch up with competitors who have a head start in the race for customers?

The good news is, you don’t have to compete with them. You can set your own course and outdistance them.

In fact, there is a secret of marketing success that will actually give you an advantage if you are a small, new business. And that secret is focus. If you focus on your customer and focus your marketing efforts, you can market as effectively as the big boys. In fact, you can do an even better job of becoming your customer's company of choice.

To unleash the power of focus . . .

Pinpoint and attack your competitors’ weaknesses. Maybe they aren’t open during the hours when customers want them to be. Maybe their premises are dirty. Maybe they don’t offer extra services like delivery or on-site service. Analyze what they do, do better - and you can turn their head start into your advantage.
Don’t try to reach everyone with a “one-size-fits-all” ad campaign. Instead, identify your primary customer group - young mothers, homeowners in your town - and start marketing aggressively to them alone.
Use low-cost, highly targeted vehicles to deliver your message. Put up flyers in churches, supermarkets, and other places where your customers go. Advertise only in the publications you know they read. You’ll make more money by tight focus than by a scattergun approach.
Communicate with your customers one-on-one. Shop where they shop, attend the events they attend and get to know them. You’ll learn just as much as you ever will by spending tens of thousands of dollars on expensive focus groups and market research.
So focus on your customers and think small, not big, while you target your marketing efforts to them. Your company has to become your customer, not just sell to them. That's the kind of focus that can establish a strong competitive advantage, even in a crowded marketplace.

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

10 AMAZING Ways To Jump Start Sales in Network Marketing!

10 AMAZING Ways To Jump Start Sales!

1. Find a strategic business partner. Look for ones
that have the same objective. You can trade leads,
share marketing info, sell package deals, etc.

2. Brand your name and business. You can easily
do this by just writing articles and submitting them
to e-zines or web sites for republishing.

3. Start an auction on your web site. The type of
auction could be related to the theme of your site.
You'll draw traffic from auctioneers and bidders.

4. Remember to take a little time out of your day
or week to brainstorm. New ideas are usually the
difference between success and failure.

5. Model other successful business or people. I'm
not saying out right copy them, but practice some
of the same habits that have made them succeed.

6. Take risks to improve your business. Sometimes
businesses don't want to advertise unless it's free,
sometimes you have to spend money to get results.

7. Include emotional words in your advertisements.
Use ones like love, security, relief, freedom, happy,
satisfaction, fun, etc.

8. Ask people online to review your web site. You
can use the comments you get to improve your web
site or you may turn the reviewer into a customer.

9. Out source part of your workload. You'll save
on most employee costs. You could out source
your secretarial work, accounting, marketing, etc.

10. Combine a product and service together in a
package deal. It could increase your sales. If you're
selling a book, offer an hour of consulting with it.

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

Top 10 Income-Generating Activities in Network Marketing

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1. Spending 3 Days Designing the perfect
business card, with a great logo, flashy colours
and an expert design DOES NOT generate income

Handing out business card DOES.

2. Surfing the internet for the best ways to build
your business DOES NOT generate income.

Following your company Success Guide and taking
action on these steps DOES.

3. Learning every single product that your company offers
DOES NOT generate income.

Setting Appointments to show the plan DOES.

4. Learning every single ingredient in every single
product that your company offers DOES NOT generate
income.

Showing people the plan by bringing them to your presentations DOES.

5. Purchasing a new set of pens, some binders,
a stapler, printer cartridge, and a new day planner for
your new home-business DOES NOT generate income.

Purchasing Coop Advertising shares to get prospects
to invite to the presentations DOES.

6. Attending the Live Presentation Calls by yourself to make
sure that they are "still there" DOES NOT generate income.

Inviting Prospects to the Presentation Calls DOES.

7. Reading through every page of your company
website to see if you can find a spelling mistake DOES NOT
generate income.

Completing Follow-ups with prospects that have been on
your presentation DOES.

8. Calling your sponsor or your new member to chat about
what you're going to do on the weekend DOES NOT
generate income.

Setting appointments with new prospects on a training call
or with your new member DOES.

9. Printing out this list and re-reading it over and over DOES
NOT generate income.

Taking Action by following your company Success Guide DOES.

10. Trying to re-invent the wheel to make the "system" better DOES NOT generate income.

THE RIGHT ACTION DOES!!!

Hope this helps. Always stay positive and if you find that you're
business isn't growing as fast as you want it to, ask yourself:

Does this activity generate income?

For more info please visit: http://www.itvwithsarah.comMoving Forward,Sarah Tapp3 Star Gold National ExecutiveITV Venturessarahtapp526@gmail.com

Direct Response Internet Marketing: Successfully working from home with ITV Ventures (tm)

(Internet Marketing: Successfully Working At Home)
Copyright © Sarah Tapp 2007
http://www.itvwithsarah.com

Internet marketing is one of the keys to successfully working at home. A home business thrives on the ability of customers to visit your website and buy the services or product you are selling. This type of network marketing is important if you want your business to survive in the Internet economy.

To have a successful home business, you will need to develop a strategic plan for Internet marketing. This marketing plan should be used a general guide that you will follow to let people know about you and what you
have to offer, as well as encourage them to buy your products.

There are many ways for those working at home to get started with Internet marketing. Some home business owners will use a combination of different marketing strategies to achieve the targeted results. Thus website owners have realized that promoting a website can be done in almost any way possible as long as they have their products sold.

One way to carry out network marketing would to enter a banner exchange program. Banners are the rectangular advertisements on websites that promote an ad or a service. By joining a banner exchange with another website that receives a lot of traffic, and then more people will visit and hopefully buy.

Other than a banner exchange, Internet marketing can be used to make money by achieving a high search engine ranking. This can be quite difficult to do, especially if you are just starting out. With a high search engine ranking, you increase your chances of selling products, because more people are visiting the Internet. This might sound simple on paper, but if you are serious about selling your products, this method might just be your answer. Increasing your search engine ranking can be achieved by search engine optimization that drives people interested in your products to your website.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.itvwithsarah.com

Network and Internet Marketing the NEW Way with ITV Ventures (tm)

(Network and Internet Marketing)
Copyright © Sarah Tapp 2007
http://www.itvwithsarah.com

Internet marketing, or network marketing as it is also called, is a brilliant way for anyone with a home business to generate income from promoting their website. With Internet marketing website owners must let people know about the services and products available, in order to increase their sales. Even though this might seem like an overwhelming task, Internet marketing is necessary if you want to be successful online.

One way that many people are using as a form of Internet marketing and site promotion is through the use of different forms of media. These include the use of various online marketing tools to help get the word out and market to as many potential customers as possible.

To achieve this type of Internet marketing, make use of a simple marketing strategy called newsletters. Most people only think of newsletters as a way to update people on what is happening in their lives, but newsletters can be used as a form of Internet marketing to get more people to your site. Usually visitors will sign up to receive a free newsletter. After they do so, you can send them a newsletter outlining the key products of your business, or any new and upcoming products. This newsletter really is key. It must truly the voice for you into getting people to click on the link and buy your products.

Another way to carry out Internet marketing for your home business would be to make use of magnetic sponsoring. Quite a number of home business website owners have established this type of referral marketing. The popularity of this type of referral marketing has far exceeded multilevel marketing because it allows the building of customer relations.

However, to keep people interested in reading your newsletters the written content should be interesting and properly constructed. The more visitors you receive - the more people will buy.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.itvwithsarah.com